Dedicated to the Evolution of Physics Education
We’re a lively group of dedicated folks who live and breathe physics education. We are educators, technologists, and applications specialists. We listen to our customers and deliver the features and functionality they need.
Jeremy Morton, PhD
President and CEO
Jeremy Morton founded Expert TA on his vision for improving the way students learn physics.
Dr. Morton first identified and defined the market need for a technology that could offer human-like grading and tutoring interactions while working on his PhD at North Carolina State University. Dr. Morton developed the business concept and convinced his PhD committee that the rigidity of online homework systems was a solvable problem. He published his dissertation, which focused on Expert TA technology, later in 2006.
In 2008, Dr. Morton began the formal business development of Expert TA. He acquired first round of capital and launched the company as an LLC in late 2009. He has served as President and CEO since.
During his tenure, Expert TA has continued to sign up new customers. The company has successfully released new product features and enhancements in response to marketplace requirements. More than a dozen recognized leaders in physics education serve as problem authors for Expert TA.
Dr. Morton has forged significant relationships with industry partners including OpenStax College, the premier publisher of free online textbooks. Expert TA is a sustaining member of the American Association of Physics Teachers (AAPT) and a leading participant in industry conferences and events.
With more than ten years experience as a college instructor, Dr. Morton has a deep and growing understanding of how technology is used in the classroom. One of his goals, and part of Expert TA’s mission, is to continue to work with leading experts in education research to better understand how students learn. His vision for Expert TA is to develop tools that aid in this process.
Dr. Morton also serves as a faculty member in the department of Mechanical and Aerospace Engineering at Oklahoma State University in Tulsa, OK.
He teaches a broad range of classes including Capstone Design, Heat Transfer, second level Thermodynamics, and Computer Programming for Engineers. He is a leader in curriculum reform as well as course development. Additionally, he serves as consultant to private sector companies, specifically related to development of technical software.
Chief Technical Advisor
As Chief Technology Advisor, Daniel brings more than two decades of diverse IT industry experience.
Daniel’s experience ranges from hardware and software engineering to team management with companies such as TanData, The Williams Companies, FW Murphy, Occidental Petroleum, and Interactive Collegiate Solutions. He has been an analyst, software developer, DBA, and chief architect on projects as varied as real time telemetry to critical alarming systems and leading edge SAAS architecture.
Daniel attended both Southwest Missouri State University and Langston University while working toward his B.S. degree in computer science. He has assisted in teaching advanced programming language courses at Tulsa Community College and is currently achieving certification as a Microsoft Certified Architect. He has been on the Dean’s Honor roll and received an Honors Diploma. He actively participates in the Dot Net users group and Java users group.
Director of Content
Chris Duston has a passion for effective education. His focus with Expert TA is to ensure the problem library is of the highest quality, can be used to build student understanding of physics, and addresses the needs of the instructors who use it.
Chris earned a B.S. in Astrophysics from the University of Massachusetts where he conducted research on visible, radio, and X-ray astronomy. At the Pennsylvania State University, he completed a M.S. in Astrophysics and wrote a thesis on stellar population synthesis and the observational consequences of stellar mergers. As a graduate student, Chris worked on mathematical relativity at the Florida State University. He has published in peer-reviewed journals, presented work at international conferences, and served as a journal referee.
He has a passion for teaching physical science, developed from almost 10 years of experience with astronomy and physics students. In particular, he is interested in the implementation of techniques found to be successful via physics education research (PER) into the classroom.
Chris received special training in the studio class environment at Florida State University where the usual lecture class is replaced with a blended lecture-lab structure. He is interested in teaching methods that improve student engagement with instructors, other students, and technology.
Robby White has been involved in selling IT systems throughout the globe for more than 15 years. His college career began in 1997 at Baylor University after graduating from Putnam City High School (top third of graduating class of 500), but had to transfer back to his home state while battling a lengthy medical illness. He then obtained A.A.S. and B.A. degrees from Oklahoma State in 2002 and University of Central Oklahoma in 2003. After learning the ins and outs of cellular technology at AT&T, he quickly jumped to the internet industry in 2004 joining the oldest continuously running Internet company in the world. This is where he became a well-rounded web technologist, sales manager, and consultant. In 2005, he was the company’s first Enterprise-level software agent working directly with companies like Marvel Comics, Time Magazine, Hasbro, World Wrestling Entertainment, and Fox Sports. IT sales has been his calling, but physics & astronomy (and science fiction) has always been his passion.
At Expert TA, he has been a welcomed asset to a versatile team of educational software professionals.
Jack Cameron earned his B.A. degree in Advertising at the University of Oklahoma in Norman. He started his professional career in brand development and marketing. He was also employed by the OU Student media team helping to manage key advertising accounts for many of the campus publications. He become fully aware of the importance of customer relationships and retaining those with a long-standing history of supporting the university through paid ad placements.
He is passionate about math and sciences, sports and travel, and family and friends. Before joining the Expert TA team, he was a successful technical sales and account manager for ANSYS Simulation Software in North Texas. ANSYS is an industry leader in the Computational Fluid Dynamics, Mechanical, and Electromagnetics Simulation space with end customers in various industries. He joined the Expert TA team in 2017, and he carries his desire to innovate and help others to his role as a Sales Representative.
Chief Financial Advisor
Tom McCabe has over 25 years of experience in public and private sector corporate leadership roles including president, CFO, general manager, senior vice president, vice president of administration, vice president information technology, manufacturing manager and controller.
Tom’s industry experience includes commercial construction, energy service construction, automotive parts manufacture (oem and aftermarket), fitness, restaurant, and insurance risk management. He has experience in administrative support system implementation and business process improvement, acquisition and divestitures, ERP system implementation, and implementation of LEAN/continuous improvement concepts. Tom’s educational background includes a B.S. degree in Math and Business from Wake Forest University and an MBA from the University of Florida.
Tom specializes in providing financial leadership to early stage and startup companies as well as project consulting. He is also a senior partner with Business Synergetics International, a firm focused on providing business-to-business customer satisfaction surveys and improvement solutions as well as supply chain consulting.
Chief Academic Advisor
Dr. Hoberock has 45+ years of engineering experience in government (US Army Ballistic Research Labs), industry (Rocketdyne, Autonetics, Hamilton-Standard, Aero, Inc, Amoco Production Co. and Derrick Mfg. Corp.), and universities (Oklahoma State University and the U. of Texas-Austin).
He currently heads an academic school with 25 faculty members and more than 1,000 undergraduate and graduate students in both Tulsa and Stillwater, Oklahoma, that graduates BS, MS, and PhD students in both aerospace and mechanical engineering.
While on the faculty at the University of Texas-Austin, Dr. Hoberock pioneered the introduction of the Personalized System of Instruction (the Keller Plan) to the teaching of courses in mechanical engineering. He published extensively about this method, served on the editorial board of a journal devoted to this new technique, and delivered numerous seminars and workshops in the US and abroad on this highly effective system of instruction.
His technical specialties are in applied automation, applied machine vision, modeling and simulation of dynamic systems, and automatic control system design. He has published 70 refereed journal and conference articles, supervised 35 graduate student dissertations and theses, and secured $25 million for 44 research projects from numerous industrial firms, private foundations, federal agencies, and state agencies.
As Associate Director of the Oklahoma Center for Integrated Design and Manufacturing, a $12.5 MM, 5-year State Center of Excellence, he coordinated all of the research at OSU in a 3-university consortium. As Co-Director of the Oklahoma Applications Engineer Program, he directs a $900,000 per year program using engineers throughout Oklahoma to assist small manufacturers with engineering problems. As Founder and Director of the OSU New Product Development Center, he directed a $750,000 per year program to develop and help commercialize a wide variety of new products for small Oklahoma manufacturing firms. He remains active in industrial consulting.
Dr. Hoberock completed a 3-year term as Vice President of the Systems and Design Technical Group of the American Society of Mechanical Engineers, which serves the technical needs of approximately 30,000 mechanical engineers. He completed a five-year term on the Executive Committee of the Dynamics Systems and Control Division of the American Society of Mechanical Engineers (ASME) and was Chairman of the Division in 1991 and Chairman of its Honors Committee 1998-99. During 1997-98, he was Chair of the ASME National M.E. Departments Heads Committee, and from 1993-1995 he served as Chair of the ASME Region X M.E. Department Heads Committee. He has been a Technical Educator Review Chairman for the Society of Petroleum Engineers, an associate editor for the ASME Transactions Journal of Dynamic Systems and Control, and an associate editor of SPE Drilling Engineering. He has served on numerous other national and state advisory committees.
Kenn Williamson has a B.S. in Mechanical Engineering from Oklahoma State University. He is a software consultant, specializing in custom scripts in Visual Basic for Applications. At Expert TA, Kenn manages entry of content and data into the system, including importing new content, implementing revisions and developing ways to make entry more efficient.
Sales Advisor and Member of the Board of Directors
Lee Younts delivers more than 10 years of engineering and customer experience to Expert TA.
With a B.S. in Mechanical Engineering from North Carolina State University, Lee has focused his professional career in the utility and energy sectors. He has held leadership roles in sales and business development at Progress Energy, a Fortune 500 energy company, and Utility Service Agency where he is integral in the growth and development of the company.